PODCAST: Senior patient-friendly drug device design – part three
– Published 8 September 2021
In this last episode of this three-part series, Giana Carli Lorenzini, postdoctoral research fellow, Packaging Logistics at Lund University, discusses how companies should approach the design of senior-friendly self-administered drug devices by putting the patient and their physical and cognitive limitations at the heart of their programmes, and also how to keep older patients involved and engaged at every phase of the development process. Dr Alex Cole, Head of Strategic Marketing at CPI, also participates in the discussion.
Listen to the third episode of the podcast on CPhIonline's website:
All episodes on CPhIonline's website
1. Why is pharmaceutical packaging shifting to a more patient-centric design?
2. How do you apply patient-centric design to clinical packaging?
Giana Carli Lorenzini
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